HBP has adopted information management guidelines for our customer relationships designed to respect the privacy and preferences of our users. This Privacy Policy applies to all information collected from or about users of our websites, applications ads, and commerce services owned or operated by HBP except as noted below.
This Privacy Policy describes how and when HBP collects, uses, and shares your information when you use our services and website. HBP endeavors to comply with all laws and regulations that apply to the collection and use of personal information, including but not limited to U. For information about our use of cookies and other similar technologies through the site, you can read our Cookie Policy here.
We may acquire information from other trusted sources to update or supplement the information that you provide or that we collect automatically. We may use this information to help us maintain the accuracy of the information we collect, to target our communications so that we can inform you of products, services or other offers that may be of interest to you, and for internal business analysis or other business purposes.
We may combine the information we receive from and about you, including information you provide to us and information we automatically collect through our online services, as well as information collected offline, across other computers or devices that you may use, and from third party sources. HBP may use the information we collect from and about you for a variety of business purposes, including to:.
We also use anonymous or aggregated information to allow us to audit site usage, create marketing profiles, manage our relationship with advertisers, and to provide support services to us. This processing may involve profiling — for example to create audiences based on demographic or location-based information for marketing and customization.
We do not share your personal information except in the limited circumstances described here. We may share your personal information with:. We will keep your personal data for as long as we need it for the purpose it is being processed for.
For example, we will retain your information for as long as your account is active or as needed to provide you services; and after that, we will keep the personal information for a reasonable period of time, which enables us to handle or respond to any complaints, queries or concerns relating to your account. HBP maintains appropriate physical, technical and administrative security to help prevent the loss, misuse, unauthorized access, disclosure or modification of personal information.
We respect your privacy rights and provide you with reasonable access and rights to the personal data that you may have provided through your use of the website and services. At any time, you may object to the processing of your personal data, on legitimate grounds, except if otherwise permitted by applicable law.
You also have a right to lodge a complaint with data protection authorities. Please note that if you make any changes or update your account, these will be reflected in active user databases within a reasonable period of time; however, we may retain certain data when we have a legal obligation or lawful basis to do so. You may decline to share certain personal data with us, in which case we may not be able to provide to you some of the features and functionality of the website.
For California Residents : Certain parts of our Site require cookies. You are free to set your browser or operating system settings to limit certain tracking or to decline cookies, but by doing so, you may not be able to use certain features on the Site or take full advantage of all of our offerings. Our system may not respond to Do Not Track requests or headers from some or all browsers. We may use cookies or other technologies to deliver more relevant advertising and to link data collected across other computers or devices that you may use.
To understand your choices for receiving more relevant advertising or to manage your settings, please review the information below:. If you are a California resident, you may request information about our disclosure of personal information to third parties or affiliated companies for their direct marketing purposes. We are not responsible for notices that are not labeled or sent properly, or do not have complete information.
Non-affiliated third parties are independent from HBP and if you wish to receive information about your disclosure choices or stop communications from such third parties, you will need to contact those non-affiliated third parties directly. The School's staff uses such information to help diagnose problems with our server, to administer and improve the Sites, to monitor and improve the security of the Sites, and to generate aggregate statistical reports that analyze general user information and demographics.
If you submit identifying information on the Sites — e. We may disclose the information we collect as described in this section to performing marketing, promotions and advertising, either directly or through third-parties. These activities may include interest-based advertising, targeted advertising and online behavioral advertising in order to increase the likelihood that the content would be of interest to you.
We may also disclose this information when complying with law or legal process, working with consultants assisting us in fixing or improving our site, or in monitoring and improving the security of our network. Cookies are unique bits of computer data that many major websites will transfer to your computer the first time that you visit.
Cookies are stored on your hard drive and may be later accessed by the website to track prior usage. Harvard Business School, directly or through our ad management partners, uses cookies and pixels, or transparent GIF files, to help manage online advertising. These GIF files are provided by our ad management partners. These files enable the adservers to recognize the unique cookies on your Web browser, which in turn enables us to learn which advertisements bring users to our website.
A cookie may also be used to deliver customizable and personalized services and information by tracking which pages a user has already visited.
We may also use cookies to track session information, such as pages visited or duration of visit, which will help us continue to improve our format and content. You may be able to set your browser to refuse cookies or to alert you when one is being sent. It is likely that some portions of our site will not operate properly if cookies are disabled. We use Adobe Analytics, Google Analytics and other tools to collect information about your use of the Sites, such as how often you visit the Sites, what pages you visit when you do so, and what websites you used before coming to the Sites.
These tools may use cookies and similar technologies to collect and store such information. We do not currently recognize or respond to browser-initiated DNT signals. We do not intentionally collect personally identifiable information about children age 13 or younger. But in the absence of…. Get access to this material, plus much more with a free Educator Account:. Already registered? Sign in. But in the absence of regulation and clear guidelines from most federal or state governments, it's difficult for companies to understand what qualifies as reasonable use and then determine how to act in the best interest of their customers.
How do they build, not erode, trust? The lessons in this book will help you develop strategies that allow your company to be a good steward, collecting, using, and storing customer data responsibly.
Business is changing.
0コメント